LODHA GROUP BENGALURU — ₹12.3 CR SALES ///
DaMENSCH — ₹33L REVENUE (2.75X ROAS) ///
META BUSINESS PARTNER ///
GOOGLE SEARCH & SHOPPING ///
WHATSAPP API AUTOMATION ///
META CAPI SERVER TRACKING ///
SB PAINTERS — ₹4.0L REVENUE ///
LODHA GROUP BENGALURU — ₹12.3 CR SALES ///
DaMENSCH — ₹33L REVENUE (2.75X ROAS) ///
META BUSINESS PARTNER ///
SUMIT.SINGH
Marketing Audit — Sumit Singh / Growth Partner Status: Diagnosing
Positioning statement

I don't shoot content. I find why your marketing isn't converting — and fix it.

Performance marketer and business development lead working across SEO, Meta Ads, D2C CRO, and lifecycle marketing. I audit brands, catch the mistakes that are quietly costing them money, and rebuild the funnel around the numbers.

₹12.3 Cr
Lodha Group Property Sales
₹33 Lakhs
DaMENSCH D2C Revenue
3,400+
High-Intent HNI Leads
Meta & Google
Official Partner Badges
Sumit Singh Performance Marketer & Growth Partner
01 — Positioning

What I do, and what I deliberately don't.

A lot of "marketers" and "creators" get bundled together. Here's the line, drawn clearly, so you know exactly what you're hiring.

cancel Not what I do
  • Shoot, edit, or post reels and social videos
  • Run a content calendar or manage camera crews
  • Design static creatives from scratch without data
  • Chase vanity metrics like views, likes, or impressions
check_circle What I actually do
  • Audit the funnel end-to-end to find where cash is leaking
  • Run SEO, Meta Ads, and lead generation tied directly to revenue
  • Optimize ecommerce and D2C checkout for conversion (CRO)
  • Build retention engines via Email and WhatsApp automation
02 — Verifiable Outcomes

Real outcomes backed by hard campaign data.

No claims without proof. Here are three verified metric benchmarks achieved across real estate and D2C ecommerce brands.

Cut CPL By 64%

Lowered cost-per-qualified-lead for real estate and local service clients within 60 days of audience & landing page overhaul.

1.2% ➔ 2.8% CRO

More than doubled mobile checkout conversion rate for D2C stores by optimizing page speed and 1-click Razorpay triggers.

Scaled Ad Spend 3X

Scaled Meta ad budget while eliminating ROAS-negative audience waste via Meta Server-Side CAPI tracking.

03 — Case Studies & Proof

Featured High-Impact Client Work

No hypothetical vanity graphs. Here is actual campaign performance across real estate giants, D2C apparel brands, and local service businesses.

Real Estate // High Ticket Luxury

Lodha Group Bengaluru — Property Sales Engine

Scaled luxury residential lead acquisition across Bengaluru tech hubs, generating 3,400+ verified HNI leads and ₹12.3 Crores in property sales value.

₹30L+
Ad Spend
3,400+
HNI Leads
₹12.3 Cr
Property Sales
Read Case Breakdown arrow_forward
D2C Brand // Apparel & Sustainable Fabrics

DaMENSCH — Premium Men's Apparel Scaling

Scaled online orders for sustainable men's apparel using Meta CAPI server tracking, high-tech fabric ad angles, and automated WhatsApp cart recovery.

₹12L
Ad Spend
₹33L
Revenue
2.75X
Blended ROAS
Read Case Breakdown arrow_forward
Local Lead Generation // Service Business

SB Painters — High-Intent Hyperlocal Lead Engine

Replaced broad boosting with geo-targeted Meta ad campaigns and direct lead capture, driving qualified residential painting jobs on a micro-budget.

₹423
Test Spend
15
Hot Leads
₹4.0L
Closed Business
Read Case Breakdown arrow_forward
EdTech // Online Academies

Learnmize — Student Enrollment Acquisition Engine

Built multi-stage funnel with custom landing pages and retargeting ads to acquire students for skill-building courses across domestic and NRI regions.

Sub-₹100
Cost / Lead
3.8X
ROAS Increase
Automated
Lead Nurturing
Read Case Breakdown arrow_forward
Free Teaser Audit

Drop your store or brand URL. Get 3 quick fixes free in 24 hours.

No sales calls required. I will personally inspect your ad targeting, mobile checkout speed, and tracking setup — then send you 3 high-priority leak fixes.

05 — Testimonials & Feedback

What founders and marketing directors say.

Direct quotes from client engagements across high-ticket real estate sales, local home services, and D2C brands.

"Sumit stopped us from burning money on broad ad targeting. His WhatsApp lead qualification funnel delivered 3,400+ genuine buyer inquiries for our Bengaluru projects."
Lodha Group Acquisition Team
Real Estate Growth Lead // Bengaluru
"From just ₹423 spent on our initial test, Sumit generated 15 hot home-painting leads that converted into ₹4.0 Lakhs in closed customer contracts. Incredible ROI."
Santosh B.
Founder // SB Painters
"Integrating Meta CAPI and ZapiFlow automated WhatsApp cart recovery boosted our online apparel order completions by 18% within the first month."
D2C Performance Lead
Apparel & Lifestyle Brand
06 — Services

Where I get involved.

Each of these is a revenue lever. I typically pull two or three of them at once, depending on where the audit points.

01 // SEO

SEO Execution & Organic Growth

Technical fixes, semantic structure, and targeted content strategy that moves keyword rankings and organic revenue, not just empty traffic.

02 // META ADS

Meta Ads & High-Intent Lead Gen

Campaign architecture, audience testing, and lead filtering built for cost-per-qualified-lead rather than cheap clicks that never buy.

03 // ECOMMERCE

Ecommerce Store Optimization

Catalog structure, checkout speed, and UI fixes that remove technical friction between "add to cart" and "order confirmed."

04 // CRO

D2C Store Conversion Rate Optimization

Landing page teardowns focused purely on conversion rate — diagnosing and removing exact friction points stopping visitors from becoming buyers.

05 // LIFECYCLE

Email & WhatsApp Marketing

Automated lifecycle engines — abandoned cart recovery, win-back campaigns, post-purchase retention — run on channels customers open daily.

06 // AUDITS

Brand Marketing Teardowns

A full end-to-end audit of a brand's acquisition and retention stack, pinpointing broken levers and delivering a prioritized action plan.

07 — Engagement Models & Pricing

Clear engagement options — no hidden agency markups.

Serious clients want to know how an engagement works upfront. Select the structure that matches your current scale.

Audit-Only Teardown

One-Time Diagnostic
₹25,000
Fixed Single Payment

A comprehensive 1-page audit of your ad account, checkout friction, and CAPI setup with prioritized video teardown action items.

Book Audit Teardown

Performance Partner

Rev-Share Alignment
Custom %
Base Retainer + Revenue Share

For established D2C brands & enterprise clients scaling ₹10L+ monthly ad spend. Fully aligned incentives tied to net profit growth.

Contact Sumit
08 — Certifications & Credentials

Formal platform credentials and technical verifications.

Beyond platform partner status, every campaign is backed by certified expertise across tracking, search, and analytics.

verified
Meta Blueprint Certified
Meta Platform Engineering
ads_click
Google Ads Search & Shopping
Google Skillshop
analytics
Google Analytics 4 (GA4)
Google Analytics Academy
travel_explore
SEMrush Technical Audit
SEMrush Academy
09 — Products Built

I don't just run campaigns. I build the tools too.

Alongside client work, I build SaaS automation software that solves the exact operational bottlenecks identified during audits.

9:41
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ZapiFlow Bot verified
Official Meta Cloud API
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chat ZapiFlow
WhatsApp Marketing Automation

Automated WhatsApp broadcasting, instant lead retargeting, and dynamic conversational flows built specifically for D2C and ecommerce brands running lifecycle campaigns at scale.

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share Zapi4Creators
Social Distribution

Content scheduling and audience engagement automation built for creators and brands to execute multi-channel social distribution without inflating team headcount.

mic Voice AI
24/7 Phone Qualification

AI voice agents and automated IVR systems designed to perform instant phone lead qualification, customer support, and appointment booking 24/7.

Founder's note: These tools grew out of an earlier product line (Wapi), which I rebranded to ZapiFlow following trademark clarity on the name. The core automation infrastructure was expanded and split into these three focused tools.
10 — Growth Articles & Blueprints

Actionable marketing engineering playbooks.

Tactical breakdowns on Meta CAPI setup, WhatsApp checkout recovery, server tracking architecture, and high-ticket customer acquisition.

11 — Frequently Asked Questions

Answers to common prospect questions.

Everything you need to know about how I work, scope boundaries, and minimum engagement criteria.

Do you also shoot content, record reels, or manage video crews? expand_more
No, and that is a deliberate strength. Creative production agencies focus on aesthetic videography and high social views. I focus purely on funnel architecture, CAPI tracking, landing page CRO, and lead qualification tied to bottom-line revenue. I work seamlessly alongside your existing content team or videographers to guide high-converting ad angles based on real data.
What is your minimum ad spend or engagement criteria? expand_more
I work with brands running at least ₹50,000/month in ad spend for standalone growth projects, up to enterprise clients deploying ₹30L+ monthly ad budgets. For smaller budgets, the Audit-Only Teardown is recommended first to plug cash leaks before scaling ad spend.
Do you work with direct brands or marketing agencies? expand_more
Both. I partner directly with D2C e-commerce brands, real estate developers, and high-ticket service companies as an embedded Growth Partner. I also consult for selective marketing agencies needing advanced Meta CAPI server setup, Shopify CRO audits, and automated WhatsApp infrastructure.
How fast can we expect to see results after an audit? expand_more
Technical fixes (such as CAPI setup, mobile checkout speed fixes, and automated WhatsApp cart recovery) usually start reclaiming revenue within 7 to 14 days of deployment. Ad account restructuring and audience testing typically yield measurable CPL reductions within 30 to 45 days.
11 — Get In Touch

Think your marketing has a leak? Let's find it.

Submit your brand details below or reach out directly. I'll review your funnel and tell you, plainly, what's working and what isn't.